Jordan Brand | The ONE Europe

One month. Five cities. One incredible journey.

This summer, Position Sports had the responsibility of coordinating every event and production for The ONE across Europe.

From Madrid to Ljubljana, Belgrade, Paris, and London, we helped bring together thousands of young athletes, passionate fans, amazing partners, and unforgettable basketball moments, culminating in the EMEA Finals in London.

None of this would have been possible without the dedication of our incredible team, our trusted local partners, the event crews, producers, agencies, volunteers, and everyone who worked tirelessly behind the scenes. 

Thank you for your passion, commitment, and belief in the vision.

Having Luka Dončić and Jayson Tatum join us throughout this journey made an already special summer even more memorable, inspiring the next generation of players to dream bigger.

We're proud of what we built together, but even more proud of the people who made it happen.

Here's to everyone who played a part in making this an unforgettable chapter.