Position Sports handles all Media, PR, Marketing and Operations for the Academy.
In an effort to create a premium and seamless basketball experience with the game’s elite, Nike has launched the Nike Basketball Academy. Comprised of some of the best high school athletes and select college basketball players, The Academy allows the sport’s brightest players to compete against the best competition and learn from the games greatest players.
The Nike Basketball Academy will take place at the Santa Monica Airport’s Barker Hangar from June 26-29 in Los Angeles, CA. Shifting from three skills academies to one, The Academy will be a tailor-made experience for guards, wings and bigs all under one roof. By creating a seamless experience, the Nike Basketball Academy will allow the best players in the country (both high school and college) to compete against the best competition while receiving guidance from Nike Basketball’s biggest stars; LeBron James, Kevin Durant, Kyrie Irving and Anthony Davis to name a few. Additional basketball legends will be on hand to serve as mentors and coaches for the weeklong session with the top high school and college players in the country.
“Elite Youth Basketball always strives to provide the next generation of players with the ultimate opportunity to learn from the best mentors, instructors and current stars in the game,” said Carlton DeBose, Director of Nike’s Elite Youth Basketball. “The Academy will bring these great teachers together to help propel the careers of our future stars.”
As part of the experience, participants will go through a professional basketball combine, off-court workouts, drills, film sessions and 5-on-5 competition.
Nike Elite Youth Basketball is a division of NIKE, Inc. dedicated to improving the game of basketball. EYB offers young players a place to receive superior skill instruction, honest evaluation and life-changing experiences. The programs and events push kids to work hard and to challenge them to be better on and off the court.
For more information, please visit the new Nike Elite Youth Basketball web site at www.NikeEYB.com or follow @NikeEYB on social media (Twitter, Instagram and Snapchat).